9 min read
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The Great Cover-Up: How World Cup 2026 Turned Sponsor Censorship Into the Best Marketing Nobody Paid For
At Gillette Stadium in Boston, an estimated 60,000 individual pieces of blue tape were cut […]
Tag: rebranding
6 min read
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KFC’s rebrand looks great. Whether it works is a different question.
KFC and its agency JKR last week unveiled the KFC rebrand they’re calling the brand’s […]